POIVRE BLANC
Origin of the Poivre Blanc brand
The Poivre Blanc story began in 1984 when company founder Danny Sebright opened a small t-shirt shop in Marseilles. The range of brightly coloured t-shirts featuring animated characters playing various sports were fun and original and proved very popular with windsurfers and other water sports enthusiasts. By 1987 Poivre Blanc sports clothing was selling well not just in its native France but also in Switzerland and Belgium. Buoyed by this early success, Poivre Blanc extended its market to include winter sports and the brand's first ski wear collection for women hit the shops in 1989. Today Poivre Blanc ski clothing for women and children is a market leader in its field and continues to attract new fans in huge numbers with the introduction of each new collection.
The strengths of the Poivre Blanc brand
Poivre Blanc caters to a customer base that is active and sporty but also fashion conscious. The company's stated intention from the outset was to create fashionable, stylish ski wear that didn't just look good but also functioned well in winter conditions. To this end, Poivre Blanc has succeeded extremely well with the brand's products best-sellers on the European and American markets. Today's winter clothing collections combine exquisite French tailoring with high-performance fabrics to produce stylish and innovative ski apparel. Favoured by alpine sports fans, Poivre Blanc stretch fabric clothing is also the choice of winter clothing for both the Swiss National Skicross and Ski Aerial teams.
Top Poivre Blanc products
Ski Tops
With and without hoods or belts, Ekosport stock a vast array of zippered, stretch ski jackets for women in an assortment of styles and colours. Every Poivre Blanc jacket is finely crafted and tailored for a comfortable fit and maximum manoeuvrability while skiing.
Junior Tops
Children and juniors from 8 to 16 are also well catered for with Ekosport's selected range of ski jackets in the latest Poivre Blanc styles.
Ski Trousers
Poivre Blanc stretch ski pants keep legs protected and dry while providing great freedom of movement thanks to their waterproof stretch shell and quality fabric lining. Fleeces. Stretchable, high-density light fabric make Poivre Blanc insulated fleeces warm and figure fitting while the zippered pockets provide plenty of space for storing small personal items while strolling about town.
Softshell Jackets
A Poivre Blanc water-resistant and breathable softshell jacket is a versatile accessory to pack on skiing trips. The stretch fabric and quilting make these tops comfortable, warm and practical and also very fashionable.